MR COMS
(678) 345-3456
380 Albert St, Melbourne, Australia
envato@mail.com

REDUCE RTO

11k blood donations

15K Online Registration Forms

2000+ On Call Donors

Digital Reach of 15 Lakhs

15k Sign-ups for Blood Donation Organically!

       

Sumitra Seva Sansthan

One of our clients is a Social Services Org. based in Jodhpur, heartbroken by the death of his sister because of not receiving blood on time. He made it his life’s mission to make sure that no one else meets this fate. He’s trying to make a World Record of 11k blood donations in a single day at a single place.

Challenge

The challenge this mission was facing was that people belonging to the region were not educated about the idea of blood donation and there were a lot of myths about it. Unawareness of people was a major setback in this case, so no one really stepped forward for the donation, their unawareness held them back.

Strategy

We spread awareness about blood donation, busted many myths about this, propagated the idea of blood donation and how many people were being helped by that. As people saw so many people participating in such a selfless deed, they too, stepped forward to fulfil this mission and made the whole campaign a great success!

Solution

We did not spend a penny on paid ads. Blood Donation is a good deed and it can save lives, we spread the awareness and did content marketing on this serious topic, through this we got 15k online registration with forms in just a month before the campaign. Today, they have 2000+ On Call Donors and a digital reach of 15 lacs.
Client’s Testimonials

Our awesome clients review for inspiration.

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